Together,
we can do this
Helping more students reach grade-level literacy by bringing Reading In Motion's literacy programming to schools and educators in Chicago, Las Vegas, and Detroit.
Communications Lead
My Role
Generate new school and educator partnerships
Goal
New partner acquisition → grew school partnerships by 20% from 2019-2021
Increased program adoption → +9% growth in students and educators served through new school onboarding
Results
About the project
Deliverables
Program sample demonstrating Reading In Motion's literacy curriculum and lesson structure, provided to educators with lesson guide and sample material kit for trial in classrooms.
Curriculum Sample
Materials detailing Reading In Motion's qualification as an evidence-based curriculum solution for school compliance with the Every Student Succeeds Act (ESSA).
ESSA Supplement
New print program booklet to support meetings with prospective school partners.
This featured:
This featured:
- Updated branding
- Current literacy research (at time of publication)
- Data and program details guided by stakeholder interviews (partner and non-partner educators, partner and non-partner school administrators, donors, Board of Directors)
Base Booklet:
Print Program Materials
Supplementary inserts detailing English and Spanish program materials lists, providing clarity for prospective partners.
Program Materials Lists